The African market is a huge opportunity for the global market often described as, “the next billion consumers”. With so much interest and opportunity within the continent, Open Squares stands as a guide for those wanting to be a part of the immense growth happening.
With specialty in strategy and marketing consulting, and with particular expertise on the African market, Open Squares offers entities around the globe
a pathway to succeed.
Marketing Strategy Development: Engaging profitably with your target consumers is the last mile, in delivering on the growth ambitions implicit in your business plan.
Pitch Consultancy: Execution support is a suite of ancillary marketing services we render to support our clients and enhance their internal marketing capability.
Market Understanding: We help businesses who are entering the Africa market for the first time or entering a new market segment, to gain robust understanding.
Feyi is one of the leading authorities on understanding the African marketplace, and the author of the seminal book ‘The Villager: How Africans Consume Brands’. A seasoned business leader with over 15 years of experience and while as CEO of Insight Publicis (Nigeria’s foremost and largest marketing communications firm), he led a highly ambitious creative team that solved different clients’ business challenges, reformatted the business into a post-digital agency while delivering high value for clients.