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The Future is Africa.
The Future is Now.
To win in business, you must win in Africa. To win in Africa, you must understand the African consumer beneath the surface. To win with African consumers, you need a partner who truly knows the market.
Is your business positioned to win in Africa?
Africa is the fastest-growing economic region in the world. To win here is to unlock one of the greatest growth opportunities of our time. But success doesn’t come by chance, or by copy-pasting global strategies. Africa demands a unique approach. If your brand is to thrive, you need to understand the people. How they think. What they value. What drives their choices. This isn’t just about market entry, it’s about market connection.
At Open Squares Africa we are on a mission to help businesses see Africa’s complex, high-potential markets through the right lens and design strategic solutions that win the heart of the African.
What we do
Tailored solutions to help you navigate the complexities of African markets and achieve sustainable growth.
Board & Strategic Management Advisory
Marketing Strategy
Product & Brand Development
GTM & Market Entry
Market Execution
Your Path to Winning in Africa
To win with African consumers, you need a partner that understands the market beneath the surface and helps you weave your brand, product, or business into the fabric of their lives.
We help you See. Engage. Win.
We help you weave your brand, product, or business into the fabric of African consumers’ lives, ensuring meaningful connections and lasting success.
What Our Clients Say
The Thinking Behind Our Work
Many of the ideas that guide our approach were explored by our founder, Feyi Olubodun, in his widely acclaimed book, The Villager: How Africans Consume Brands.
It’s a must-read for anyone looking to understand the African consumer more deeply.
Ready to Lead in Africa?
Book a free consultation today and take the first step toward market leadership.